One more thing...

Hi everyone,

It’s rare for me to email twice in the same week but I have one more thing for you if you’re interested in being inspired 2x in the same week…

Timm Chiusano is a very talented media executive with a corporate 9-5 managing a team and small business clients under his purview. He's also got a growing side hustle as a very unlikely social media influencer with more than 1M followers on TikTok as well as an expanding audience on other platforms.

How did this happen?
How is he monetizing the opportunity?

Will he quit his day job? We might all be able to take a page or two from Timm’s playbook…

In my observation, at the heart of Timm's success and popularity is his ability to tell stories that make us feel like he's all of us.

That is, he's a mild-mannered guy living in Brooklyn with his beautiful family trying his best to live life to the fullest.

He has stress and struggles at home and work. He battles with being in ruts and mild depressive episodes. He loves a good beer and has a spreadsheet analyzing and scoring all of the best protein bars he's ever eaten. He has one of the most impressive shoe collections I've seen in a while in his basement. Life is wonderful and difficult. Sound familiar?

He's a husband and father living his life out loud in public for all of us to see --and relate to. He's up at 4:00am to catch up on work stuff, then takes his daughter to school...and piano lessons...and karate...and school plays.

His wife is a hard worker as well and has inspired Timm to start running more and taking good care of himself. It's a throw back and hybrid to something like Norman Rockwell meets Casey Neistat at the height of his daily vlog days.

Now with powerful representation and backing from Night, Reed Duchscher's company--the same firm that reps MrBeast, it just seems like a matter of time before Timm quits his day job to go all-in on his storytelling and content creation career. Listen to our full episode here:

As always, my audio podcast and video series Behind the Brand is about helping you grow your self and biz. It’s a $0 cost solution designed for you to learn from some of the smartest and most successful people on the planet. I hope you’re taking full advantage of it!

If you’re an individual or company with a budget that needs help with brand strategy, marketing or creating original content [video, audio, photography], feel free to reach out and we can chat.

My production company, The Goodbrain has offices in Irvine and West Hollywood but we have clients in Seattle, NYC, Tokyo and wherever the project takes us.

If you’ve read down this far, I love hearing from readers and I’m always looking for feedback. How am I doing with this newsletter? How about the podcast and Youtube channel? Is there anything you’d like to see me do more or less of? What do you need? How can I help?

Hit reply and say hello.